vetwebsites

Content management

• Category management refers to how categories are set up on the online shop of the veterinary retailer. The basis of category managent is a species orientation. Veterinary practices

• Because one system is used, it is much easier for suppliers to get involved in the support and maintenance of online retailing for their clients because there is interaction with one vendor, the Code Company and not multiple software development and web development companies who are contracted by veterinary retailers.

• The supplier maintains quality control by ensuring the product pictures and information are the best quality possible and are regularly updated thereby ensuring that their client, the vet, displays the most up to date and correct information on their website.

• When packaging or product information changes, it is a simple process for manufacturers and suppliers to update this information on all participating veterinary retailers’ websites in an instant.

• The Code Company is an independent service provider which facilitates the integration and management of systems and role players.

• The opportunity to expand the product offering and ability to get access to a wider audience for product has the potential to expand sales.

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